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“There’s no substitute for hard work and perseverance.

Masood Ayoob

Director, Business Advisory, Superannuation

Masood is a fundamental believer in dedication and hard work when it comes to providing superior service to his clients. ‘We just roll up our sleeves and get it done,’ he says. Focusing on good client relationships, Masood ensures he is always available to his clients at their convenience. It’s not uncommon for clients to visit his house, late at night or on weekends. “When they’re running a business, they’re busy during the day, so they come and see me at home” he says.

Throughout his career, Masood has worked on a diverse range of audit clients including listed companies, foreign control entities, local government and private companies, giving him a broad base of experience and knowledge. Responsible for the audit function of the self-managed superannuation funds of the firm, he is a registered self-managed superannuation fund auditor and company auditor, and also a contract auditor for the Queensland Audit Office.

Whilst maintaining an active role in Audit and Assurance Services, Masood also contributes his extensive knowledge to the Business Advisory Division. He is a registered tax agent and provides tax and accounting advice to a wide range of Business Advisory clients.

Exposure to a broad range of industries and companies over his career has meant that Masood can maintain a holistic view when looking at an Audit. He is able to deliver valuable business advisory advice by looking at things from a different perspective.

The Facts:

Core Expertise

  • Tax
  • Self Managed Superannuation Funds
  • Business advice
  • External audit

Qualifications

  • Bachelor of Accounting Science
  • Member of Chartered Accountants Australia and New Zealand
  • Registered Tax Agent
  • Registered Company Auditor
  • Registered Self -Managed Superannuation Fund Auditor

Industries

  • Government & Public Sector
  • Small to medium sized businesses